Farid Benmoussa
- Specialized Training In Retail Strategy, Marketing, And Business Development
Farid Benmoussa has 15 years of experience in retail and commercial real estate, specialising in luxury mixed-use developments. He was instrumental in bringing Michelin-starred chefs to the UAE, setting new standards for culinary excellence in the region. Farid’s expertise spans tenant mix optimisation, luxury brand integration, and the creation of bespoke retail concepts. His visionary approach and ability to anticipate market trends have made him a recognized leader in the Middle East’s retail strategy landscape.
As Associate Director at Cushman & Wakefield Core, Farid develops retail strategies for luxury projects, ensuring optimal tenant mix and client satisfaction. He oversees partnerships with global brands, aligns commercial spaces with market demands, and drives project success through innovative concepts. His role combines strategic foresight and operational excellence to deliver value to stakeholders and establish Cushman & Wakefield as a leader in the sector.
Expertise
- Retail Strategy & Development
- Mixed-use Developments and Luxury Projects
- Tenant Mix Optimization
- Property Management and Valuations
- Strategic Partnerships and Brand Introductions Michelin-Starred Culinary Concepts Integration