In 2020, a notable Government Landlord entrusted Cushman & Wakefield Core with the responsibility of outsourced leasing for all their commercial and retail assets, operating under a "white label" arrangement. The assigned objectives entailed the establishment of a robust network of third-party brokers and the formulation of comprehensive framework agreements. Cushman & Wakefield Core was tasked with optimizing the occupancy levels across the portfolio by securing leases at the most favorable market rates available during that period. Additionally, the focus was on enhancing the customer journey to create an exemplary experience for prospective tenants, ultimately improving leasing outcomes and fostering long-term client retention.